Mel Myres

Because I treat your business like it's mine.

When you hire me, you're not getting someone who's just phoning it in for a paycheck. You're getting someone who genuinely cares whether you succeed or fail. Someone who will obsess over your metrics, test your messaging, and lose sleep thinking about how to get you better results.

I bring energy, urgency, and an unhealthy level of commitment to every single project. Your wins become my wins. Your growth becomes my proof. And I will do whatever it takes to make sure you get the outcome you're paying for.

Because I've seen what works (and what doesn't).

I've been in the trenches. I've run campaigns that flopped. I've tested strategies that sounded great on paper but bombed in execution. And through all of that, I've figured out what actually moves the needle.

Product positioning. Customer psychology. Funnel optimization. Content that converts. Paid ads that don't burn cash. Email sequences that people actually read. I know what works because I've done it—over and over again, across different industries, different audiences, different budgets.

Because I give you options—strategy or execution (or both).

Maybe you just need the roadmap. You've got a team, you've got the time, you just need someone to tell you what the hell to do. Perfect. I'll audit your business, analyze your market, and hand you a complete marketing blueprint you can execute immediately.

Or maybe you need someone to actually do the work. You're too busy running your business to become a marketing expert overnight. That's fine too. Hire me as your fractional product marketer, and I'll take the entire marketing function off your plate—strategy, execution, optimization, reporting, all of it.

Either way, you get someone who's 100% invested in making sure you succeed.

If you choose the Marketing Strategy Blueprint:

We start with a deep dive into your business. I'm talking everything—your product, your audience, your competitors, your current marketing efforts, your goals. I don't skim the surface. I get into the details because that's where the real insights are.

Then I build you a custom marketing roadmap. Not a generic plan. A step-by-step strategy designed specifically for your business, with clear actions you can take immediately. You'll know exactly what channels to focus on, what messaging to use, how to structure your campaigns, and what metrics to track.

You'll walk away with a document so actionable that you could start implementing it the same day. And if you have questions or need adjustments? We'll refine it together until it's perfect.

If you choose the Fractional Product Marketing service:

You get me as your dedicated marketing leader—without the six-figure salary of a full-time hire.

I'll take ownership of your entire marketing function. Strategy, execution, content, campaigns, analytics—everything. You'll get regular updates, monthly strategy sessions, and constant optimization based on what's actually working.

Think of it like having a CMO who's obsessed with your success, but at a fraction of the cost. I'll treat your business like it's my own because, frankly, that's the only way I know how to work.

You can keep doing what you've been doing. Keep guessing. Keep hoping the next tactic will be the one that finally works. Keep watching your competitors grow while you stay stuck.

Or you can take control.

You can work with someone who's going to give you a real strategy. Someone who's going to show you exactly what to do. Someone who's going to care about your success as much as you do.

I'm not for everyone. If you're looking for someone to tell you what you want to hear, or someone who's just going to take your money and disappear, I'm not your guy.

Your business deserves better marketing. And I'm here to make sure you get it.

Let's build something great together. 👇